November 8, 2012, 11:50 am - There comes a point in every brand’s life when their Facebook page meets a community milestone. Whether it’s 10,000 fans or a million, brands are >
April 25, 2012, 4:26 pm - To support their Authentic American Style positioning, PF Flyers recruited a cast of style-makers with similar style sensibilities as the brand to create a series >
March 26, 2012, 10:08 am - Did you know that Pinterest hit the 10 million unique monthly visits mark faster than any other social network? Yes, Pinterest has literally bolted into >
January 17, 2011, 12:25 pm - Mattel has taken one of my favorite childhood pastimes, Barbie and Ken dolls, and turned it into an online video phenomenon. Here are four additional >
May 26, 2010, 4:10 pm - Content strategy is an essential component of a successful social media effort. In this post we examine proper planning for launching a business into social >