Terry Lozoff has been on the front lines of the non-traditional and digital marketing industry for nearly a decade. As co-founder, President and CEO of Antler, Terry leads a stellar team of forward-thinking minds, social media and digital experts, trendsetters, and experiential marketing aces. Along with his roles of growing the vision and reach of Antler, Terry directs digital strategy for the agency, oversees key accounts and makes sure that the agency stays at the forefront of the industry and continues to provide value to the companies they work with.

Prior to founding Antler, Terry was President and partner at alternative marketing company, Street Attack. From 2003 through 2009, Terry lead the growth of Street Attack, and played a key role in helping grow the business from the ground-up to a nationally recognized, award-winning agency.

Terry has been a featured speaker on many topics in the social media and non-traditional marketing space. He has also written for publications including The Huffington Post, Mashable and Social Media Examiner. Terry is extremely passionate about the world of craft beer, wine and whisky.

Terry Lozoff's Blog Posts

Oberon_Comedy_Graig_Murphy

Kicking off the third annual Magners Comedy Festival in Boston!

January 26, 2012, 4:23 pm - Last night we kicked off the 3rd annual Magners Comedy Festival in Boston. And what a kick off it was! This year, we’ve again partnered >

antlerA

Thanks for a great year. Here’s to 2012!

December 20, 2011, 4:47 pm - Two years ago last month, we founded Antler. After seven years building our first agency, the founding of Antler represented a major step forward both >

8-10

Budweiser: A New Can, A New Global Era

August 10, 2011, 1:23 pm - So, what do you really think of Budweiser’s new can design? Do you care? Could you care less? Would you rather be drinking wine? Regardless >

uncapped

vitaminwater #uncapped Boston, it’s rock time!

July 12, 2011, 4:01 pm - We’re almost a week into vitaminwater #uncapped in Boston and we wanted to take a minute to update you on the awesomeness that has been >

uncapped2

vitaminwater uncapped Takes on Boston!

June 8, 2011, 9:10 am - vitaminwater® and Antler are preparing to launch uncapped – a one-month summer event series featuring the best of Boston’s emerging music, fashion, art and entertainment. >

whisky_challenge

Empowering Digital Influence: Bloggers’ Blend Whisky Challenge

May 10, 2011, 9:41 am - I’m always on the lookout for interesting ways that companies are tapping into digital influence. Unfortunately, most companies don’t go far enough to find a >

bond

Innovation and Drink Culture in America: “Shaken, Not Stirred”

April 26, 2011, 9:18 am - Social media and mobile technology is changing the landscape of drink culture and is affecting the way the entirety of the drink industry communicates, markets >

twitter_bird

With only 8% of America on Twitter, is it overrated?

April 19, 2011, 12:47 pm - In light of recent data released about social media usage, Jay Baer published a post yesterday on his blog which asked a very interesting question, >