Jess began her decent down the rabbit whole of online marketing in 2004, back when having a MySpace profile was still acceptable. Growing her skills and expertise along side the constantly shifting online landscape, Jess has cultivated an undying passion for the web. She enjoys predicting the rise and fall of social media trends, websites with useless information, and a nice glass of Pinot Noir. She will not get out of bed to tweet for less than $10,000 a day. Drawn to the ever-changing digital world, Jess has taken the red pill and never looked back.